Here’s the hard truth — most SEO courses don’t teach you SEO.
They give you checklists and general advice that might sound good on paper. But when it comes time to apply it to real websites, it falls short.
Why? Because most SEO courses focus on steps — not on understanding why each step matters. At Devex Hub, we take a different approach. Instead of just following a list, we’ll teach you to think like an SEO strategist. You’ll understand the why behind every action and make decisions with confidence.
Read More ➔Keyword research?
You get the tools, but not the proper approach to using them.
On-page SEO?
The basics are covered, but the important technical details are left out.
Backlinks?
The theory sounds great, but applying it is overwhelming.
What You’ll Learn in Devex Hub’s SEO Training Institute
This isn’t just another SEO checklist. At our SEO Training Institute in Mohali, you’ll dive into real, hands-on strategies that help websites rank higher — faster.
Master Keyword Research
Learn how to find the right keywords for your niche, check competition, and build a keyword plan that brings in real traffic.
View our SEO Solutions →What Makes Our SEO Course in Chandigarh / Mohali Actually Worth It?
You’re not here for another “10-module course” with recycled theory. You want results. And we get that.
You Won’t Just Learn Steps — You’ll Learn “Why” →
Anyone can follow a checklist. But if you don’t know why something works, you’ll always be stuck. We’ll teach you to think like Google — not just follow tutorials blindly.
You’ll Use the Tools That Companies Actually Use→
No tool-overload or boring slides. We teach you how to use SEO tools the way pros do — hands-on, with clear reasons behind every click.
You’ll Be Pushed to Solve Real SEO Problems→
Slow websites. Bad structures. Local ranking issues. You’ll fix real problems — because that’s what real-world SEO is all about.
Search Engine Optimization (SEO) Syllabus
Comprehensive course covering all aspects of SEO from fundamentals to advanced techniques, including keyword research, on-page optimization, technical SEO, and analytics.
UNIT 1: Digital Marketing Basics
Module 1: Introduction to Digital Marketing
- What digital marketing means and why it's important in today's time
- How digital marketing impacts businesses and everyday life
- Main online marketing platforms include search optimization, paid ads, social media, content strategy, and email outreach
- How digital marketing is different from traditional marketing
- Job opportunities in digital marketing
Module 2: Digital vs. Traditional Marketing
- Differences between digital marketing and traditional marketing
- Benefits and challenges of each type
- How digital marketing matches changing customer behavior
Module 3: Understanding the Marketing Funnel
- Steps in the marketing journey include grabbing attention, building interest, helping decision-making, and encouraging action
- How customers move through the funnel
- Matching your marketing with each stage
Module 4: Customer Journey & Touchpoints
- What is a customer journey?
- Recognizing key moments when customers engage with your brand
- Identifying the various ways your audience connects with your business online
- Examples of customer journeys in different industries
Module 5: Buyer Persona & Targeting
- Who are your ideal customers?
- Why knowing your customer type matters in marketing
- Steps to build a clear picture of your target audience
- How to apply this information to make your ads and content more effective
Module 6: Basics of Branding in Digital
- How to make your brand stand out online
- Defining your brand's voice, tone, and personality
- Keeping your brand consistent across all digital platforms
UNIT 2: SEO Basics
Module 1: Introduction to SEO
- What SEO means and why it's useful
- How search engines like Google show results
- Main parts of SEO: improving your own site, building links from other sites, fixing technical issues, and reaching local customers
- What shows up on Google's result page (SERP)
- Differentiating between effective SEO practices and techniques that can harm your site's rankings
UNIT 3: Keyword Research & Planning
Module 1: Keyword Research Essentials
- Understanding what keywords are and their role in driving SEO success
- Common vs. specific keywords (short vs. long ones)
- Finding related terms people search for
- Techniques to understand user intent and what they are searching for online
- Tools to find the right keywords for your content (e.g., Semrush, Google Keyword Planner, etc.)
Module 2: Special Keyword Research
- How to research keywords for Local SEO
- Keywords for online stores (e-commerce)
- Picking the right keywords for each page
UNIT 4: On-Page SEO Optimization
Module 1: Basic Website Optimization
- How to do a website audit
- How to research competitors' websites for SEO ideas
- Optimizing your Meta titles and descriptions
- Improving URL structures
- Using header tags (H1-H6) for better SEO
- Optimizing existing content for SEO
Module 2: Image & Technical Optimization
- Ways to make images load faster on your site
- Adding clear descriptions to images (alt text) and naming files correctly
- Ensuring images are easy for search engines to understand
- Reducing image sizes without losing quality
- Using schema markup to improve how search engines interpret and categorize your content
- Adding structured data to improve search visibility
- How to set up Robots.txt and Sitemap.xml
- Using Canonical tags and handling redirects
- Internal vs. external linking
- Do-follow vs. no-follow links
UNIT 5: Technical SEO
Module 1: Crawlability & Indexing
- How search engines crawl and index your site
- Setting up and submitting your Sitemap
- Importance of website structure and URL organization
Module 2: Website Speed & Mobile Optimization
- Why fast page load times matter and ways to boost them
- Simple techniques to make your website load faster
- Mobile-first indexing and why it matters
- Using tools like GTmetrix and PageSpeed Insights
- Fixing broken links and redirects
UNIT 6: Off-Page SEO & Link Building
Module 1: Link Building Basics
- Understanding backlinks and how they help your site rank better
- What are anchor texts and how they affect SEO
- Internal vs. external links
- Do-follow vs. no-follow links
Module 2: Link Building Strategies
- How to build links with guest blogging
- Using articles and press releases for backlinks
- Posting on forums and creating online profiles
- Submitting infographics and videos for SEO
- Other methods for gaining links, such as submitting to directories, using bookmarking platforms, and listing your business locally
UNIT 7: Local SEO
Module 1: Google Business Profile Setup
- Setting up your business profile on Google
- Tips to make your profile stand out and attract customers
- How to manage reviews and keep your profile updated
Module 2: Local SEO Tactics
- Building NAP (Name, Address, Phone) consistency online
- Using local directories to improve local SEO
- Geo-targeted keywords and how to use them
- Local schema and using GMB insights
UNIT 8: SEO Content Strategy
Module 1: Content Planning
- How to brainstorm and group content topics
- Creating a content calendar
- Making pillar and cluster content to improve SEO
- Using both evergreen and trending content in your strategy
Module 2: SEO Copywriting
- Using Google's E-E-A-T guidelines to write quality content
- Formatting content for SEO (keyword density, readability)
- Tools to help improve your content's SEO
- Creating content for blogs, landing pages, and product pages that search engines love
- Tips for writing content that's both user-friendly and optimized for search
UNIT 9: Analytics & SEO Reporting
Module 1: Google Analytics (GA4)
- Setting up Google Analytics for your website
- Understanding key Google Analytics metrics
- Tracking goals and conversions
- Analyzing user behavior and customer demographics
- Using Multi-channel funnels for better analysis
Module 2: Google Search Console
- The process of linking your website to Google Search Console and confirming ownership
- The process to confirm your site and start tracking its performance
- How to check if your site is being indexed properly
- Fixing site indexing problems
- Using Search Console to track keyword performance
UNIT 10: SEO Trends & Algorithm Updates
Module 1: Google Algorithm Updates
- Major updates like Panda, Penguin, and more
- Information about new updates and adjusting your SEO approach based on new updates
- Tools to track algorithm changes
Module 2: SEO for the Future
- Optimizing your site for voice search
- The role of AI in SEO and content creation
- Preparing for Search Generative Experience (SGE) and its impact on SEO
UNIT 11: Final Project & Certification
Module 1: Practical SEO Implementation
- Conducting a full website SEO audit
- Keyword research and content planning
- Performing on-page and off-page SEO
- Using Google tools to improve SEO
- Final project presentation and feedback
Who Should Join This SEO Training in Mohali / Chandigarh?
If any of this sounds like you — our SEO Training Institute in Mohali is exactly where you should be.
College Students & Freshers
Want a skill that actually gets you hired? SEO is in demand — and companies are looking for SEO experts.
Freelancers & Digital Marketers
Already offering web or marketing services? Boost your value with better SEO results for your clients.
Career Switchers
Looking to change paths? Learn SEO fast, at low cost, and start building a future-proof career today!
SEO is More Than Just Technical – It’s Creative Too
SEO is more than keywords and backlinks.
It’s about creating content that ranks and engages. What if your SEO strategy could do both?
Is your SEO connecting with real people?
At Devex Hub - SEO training in Mohali /Chandigarh, we’ll teach you how to combine creativity with technical SEO, so your content gets noticed by both search engines and users.
Ready to rank higher and stand out?
Learn how to optimize your site for search engines while keeping your audience hooked. Get the best of both worlds.
Book a consultationCareer Opportunities After Completing Our SEO Training in Mohali
When you complete our SEO training institute, you’re not just learning theory — you’re preparing for real-world opportunities. The SEO skills you gain will open doors to a wide range of job roles in the booming digital marketing industry.
SEO Executive / Specialist
Work on real websites to improve rankings, traffic, and visibility.
Content Strategist
Plan and create content that ranks on Google and connects with your audience.
Digital Marketing Manager
Use SEO as part of a complete online marketing strategy.
SEO Analyst
Track SEO performance and use data to boost results.
E-commerce SEO Specialist
Boost product visibility and drive organic sales on platforms like Shopify or Amazon.
Local SEO Specialist
Help local businesses show up in Google Maps and nearby searches.
SEO Consultant
Guide businesses with tailored SEO strategies and hands-on solutions.
Social Media Manager (with SEO Focus)
Combine SEO with social media to increase reach, engagement, and traffic.
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What Our Students Say
EXCELLENT
Based on 79 reviews
2024-03-09
Best institute for Full Stack Development Training as well as Digital Marketing and Web/Graphic Designing Training. They provide best technical knowledge and also personality development classes. Join Devex Hub for bright future.
2024-02-28
I have taken full-stack training from Devex Pvt. ltd. I have learned a lot from the company. All the teachers here are good but I like Shamandeep mam or Sujata mam. Shamandeep mam or Sutaja mam's method of teaching is very good.
2024-02-13
I am glad that i choose this company for my industrial training. Best Environment, Highly skilled, Very Kind and cooperative Staff.
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We are happy to answer any questions. Talk to our team of experts to help make informed decisions for top-notch outcomes. Just fill out this short form and we will get back to you shortly.
info@devexhub.in
(+91) 9875905952
Plot no D-258, GR Tower, 3rd floor, Industrial Area, Phase 8-A, Mohali
Get Real SEO Skills. Real Results.
Enroll in Devex Hub’s SEO Training in Mohali / Chandigarh to rank websites, land projects, and grow your career.
Join Now!Frequently Asked Questions
We offer two options for our SEO training in Mohali – a 3-month course and a 6-month course. You can choose the one that fits your learning speed and goals.
Yes! Once you complete the course and final project, you’ll receive a course completion certificate from Devex Hub – a trusted SEO training Institute in Mohali.
We only provide offline SEO classes in Mohali /Chandigarh. In-person learning helps you understand faster, clear doubts instantly, and get real project exposure.
Absolutely. Our SEO course in Mohali includes hands-on training with tools like Google Search Console, Google Analytics, Keyword Planner, Screaming Frog, and more. Plus, we show you when and how to use them effectively.
Free content gives random bits. Here, you get a clear roadmap, real-time feedback, mentor guidance, and practical training — all in one place.
Yes. In our SEO classes in Mohali, we hold regular Q&A sessions and also provide 1-on-1 support when you get stuck on any concept or task.
Definitely! You can attend a free demo session to experience our teaching style, course structure, and classroom environment before making a decision.